Jet fighter squadron commander LIEUTENANT COLONEL ALBERT J. AMATUZIO had opportunity to witness synthetic lubricants in action. These oils are used exclusively in jet engines because of three extraordinary performance characteristics: the ability to reduce friction and wear on engine components, the ability to function dependably at severe temperature extremes and the ability to withstand rigorous and lengthy engine operation without breakdown. Recognizing that these same benefits would prove invaluable in combustion engines, Al Amatuzio formulated the first synthetic motor oil in the world to meet API standard requirements for automobile engines. The new lubricant performed like no other before it. When the first can of AMSOIL 10W-40 appeared on the market in 1972, it signaled the birth of a new industry. AMSOIL synthetic lubricants have expanded the boundaries of lubrication science and redefined the performance possibilities of modern machinery and engines. AMSOIL INC. was founded on Amatuzio’s desire for technical innovation, his commitment to high quality and his belief that consumers would respond to a superior product. The company has remained true to these ideals; its history is a checklist of revolutionary products that have stood the test of time. As a pioneer corporation in the field of synthetic lubrication, AMSOIL sees its Commitment to Excellence as a historical responsibility, and Amatuzio’s energy and vision continue to drive the company forward. …inspired by aerospace technology Amatuzio’s induction to the Lubricants World Hall of Fame is the ultimate tribute to the man who started it all. He is firmly established among the giants who have shaped the industry. Amatuzio’s desire for technical innovation, his commitment to higher quality and belief that consumers respond to superior products remain the core of the AMSOIL philosophy.
Center: Albert J. Amatuzio
Left: Alan Amatuzio Right: Dean Alexander
Products AMSOIL FORMULATES A WIDE SELECTION OF SYNTHETIC LUBRICATING OILS for all types of engine and gear applications, including those for specialized vehicles and severe operating conditions. In addition, AMSOIL has developed sophisticated fuel additives, filtration systems and other companion products that supplement and extend lubricant performance. All are distributed through a worldwide network of independent Dealers. This complete line of quality products is recognized by millions of private motorists, fleet managers and industrial administrators as the only choice for increasing engine performance, reducing maintenance and prolonging vehicle and equipment life. …making history with synthetics
Facilities THE AMSOIL CORPORATE HEADQUARTERS, MANUFACTURING PLANT, AND MAIN DISTRIBUTION CENTER are located in Superior, Wisconsin, with several regional warehouses strategically located throughout North America, Canada, Europe and Asia. These facilities cover a total of nearly 700,000 square feet.
The state-of-the-art lubricant production plant contains materials blending and bulk storage facilities, as well as highspeed bottling lines and packaging equipment. The main warehouse serves as the hub of a global distribution network; bottles, cases, drums and totes bearing the AMSOIL label are shipped worldwide. Capacity is geared to meet projected market demands decades away.
The AMSOIL administrative functions are centrally located and outfitted with the latest in communications and information processing equipment. The entire complex is staffed by a cooperative, knowledgeable and well-disciplined team of approximately 300 employees ….geared for the 21st century
Pacific Synthetic Oil and Lube
Michael and Tuija Cassidy
Premium Oils and Lubes for
Gas & Diesel
2 & 4 Stroke
Z-Rod Classic Car Oil
Dominator Racing Oil
European Car Formula Low, Medium & High SAPS
Break-In Oil SAE 30
V-Twin Motorcycle Oil
Metric Motorcycle Oil